After Lenovo and Intel, Google is the latest company to announce that it will not have an on-site presence at CES 2022. “After careful consideration, we have decided to refrain from being on the show floor at CES 2022. We’ve been closely monitoring the development of the omicron variant, and have decided that This is the best option for the health and safety of our teams,” Take Crunch.
Partly on Thursday, it seemed only a matter of time before Google decided to reduce its physical presence at the event. Earlier today, Alphabet subsidiary Waymo announced that it has made the decision not to attend the trade show in person. Google’s pull is particularly noteworthy not only because of its standing in the industry but also because of the amount of money it’s invested in the event in recent years.
As it stands, the Consumer Technology Association, the organizer that brings together CES every year, is still planning to go ahead with the show. “CES 2022 will be in-person from January 5-8 in Las Vegas with robust security measures in place, and our digital access is also available to people who do not want or cannot travel to Las Vegas,” CTA told Engadget. “Our mission remains to invite the industry and give those who cannot attend in person the ability to experience the magic of CES digitally.”
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